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results
Communities
Communities
PROJECT NUMBER • 2017-131
PROJECT STATUS:
COMPLETED

Media messages about sustainable seafood: how do media influencers affect consumer attitudes?

We have conducted a comprehensive media survey of key media texts across all major genres and platforms for the past 3 years (2015-2018) to identify: the major reported issues affecting seafood sustainability; the role of celebrity chefs and media influencers in this media coverage; and the effects...
ORGANISATION:
University of Adelaide
Industry
PROJECT NUMBER • 2015-702
PROJECT STATUS:
COMPLETED

Seafood CRC: A Final Seafood Omnibus: Evaluating changes in consumers attitudes and behaviours

The purpose of this project was twofold – firstly, to identify changes in consumers’ attitudes and behaviours over the past 5 years, and secondly, to further explore key issues impacting continued consumer trends. This study is the third Omnibus Consumer Research project carried out by...
ORGANISATION:
University of the Sunshine Coast (USC)
Industry
Industry
Industry
PROJECT NUMBER • 2017-179
PROJECT STATUS:
COMPLETED

Sensory testing of seafood - fresh versus frozen - and development of frozen seafood recipes

There is a strong negative perception of frozen fish amongst consumers, with many considering that frozen product is of inferior quality compared to ‘fresh’ (chilled) fish. The resistance to purchase frozen fish continues, despite modern freezing technology and practices resulting in...
ORGANISATION:
Department of Agriculture and Fisheries EcoScience Precinct
Industry
Industry
PROJECT NUMBER • 1999-342
PROJECT STATUS:
COMPLETED

A study of seafood consumption in Perth and the development of a guide to targeted promotion

This study was initiated in response to industry requests for information on the consumption of fish and seafood in Perth, because of widespread concerns about static or declining sales levels, to provide recommendations on how to increase retail sales profitably. It was designed to repeat much of...
ORGANISATION:
Ruello and Associates Pty Ltd
Environment
PROJECT NUMBER • 2018-092
PROJECT STATUS:
COMPLETED

FRDC communication of evidence-based information on the healthfulness and sustainability of seafood to Health Professionals

Seafood is a nutritionally important food and an inherent part of Australian eating culture. However, consumers are often unsure which seafood to eat. This is for a range of reasons, including not knowing enough about the defining features of differing species or how to prepare and cook them, as...
ORGANISATION:
Professional Nutrition Services
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